{"id":21572,"date":"2023-01-05T09:37:50","date_gmt":"2023-01-05T08:37:50","guid":{"rendered":"https:\/\/oceane.breizhgo.bzh\/une-campagne-de-communication-aux-couleurs-de-la-region\/"},"modified":"2025-05-16T11:53:36","modified_gmt":"2025-05-16T09:53:36","slug":"une-campagne-de-communication-aux-couleurs-de-la-region","status":"publish","type":"post","link":"https:\/\/oceane.breizhgo.bzh\/en\/une-campagne-de-communication-aux-couleurs-de-la-region\/","title":{"rendered":"A campaign in the colors of the region"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21572\" class=\"elementor elementor-21572 elementor-12937\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45aaff0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45aaff0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ad73f0\" data-id=\"1ad73f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54374e1 elementor-widget elementor-widget-text-editor\" data-id=\"54374e1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"110\" data-end=\"322\"><strong data-start=\"110\" data-end=\"322\">In 2023, we aim to highlight our mission of providing maritime service between the mainland and the islands of Morbihan, and more than ever, to affirm our belonging to the regional transport network BreizhGo.<\/strong><\/p><p class=\"\" data-start=\"324\" data-end=\"398\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Therefore, we collaborated with an illustrator to depict the Regional Council&#8217;s boats in the ports of Groix, Belle-\u00cele-en-Mer, Houat, and Ho\u00ebdic, using the representative colors of each island while respecting the regional graphic charter.<\/span><\/p><p class=\"\" data-start=\"400\" data-end=\"474\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Artmoric, specializing in the representation of emblematic places in Brittany and who has already created illustrations of Belle-\u00cele-en-Mer and Groix, worked on our new campaign visuals by offering a generic visual and three variations per line.<\/span><\/p><p class=\"\" data-start=\"476\" data-end=\"552\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">The generic visual is used as the main image of our communication campaign. The personalized visuals for each line are used to illustrate the timetables, commercial brochures, and will later be adapted into postcards and souvenir posters.<\/span><\/p><p class=\"\" data-start=\"554\" data-end=\"632\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] bg-[#FCECC1] dark:bg-[#64572A] transition-colors duration-100 ease-in-out\">This campaign is in line with the &#8220;Salut La Compagnie&#8221; campaign. It showcases the relationship between travelers and the ships, evokes the journey, and highlights the islands we serve.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-734791f elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"734791f\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/oceane.breizhgo.bzh\/wp-content\/uploads\/2023\/01\/mockup-campagne-pub-V1.png\" alt=\"mockup campagne pub V1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/oceane.breizhgo.bzh\/wp-content\/uploads\/2023\/01\/MicrosoftTeams-image-13.png\" alt=\"MicrosoftTeams-image (13)\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/oceane.breizhgo.bzh\/wp-content\/uploads\/2023\/01\/MicrosoftTeams-image-16.png\" alt=\"MicrosoftTeams-image (16)\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In 2023, we aim to highlight our mission of providing maritime service between the mainland and the islands of Morbihan, and more than ever, to affirm our belonging to the regional transport network BreizhGo. Therefore, we collaborated with an illustrator to depict the Regional Council&#8217;s boats in the ports of Groix, Belle-\u00cele-en-Mer, Houat, and Ho\u00ebdic, [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[94],"tags":[],"class_list":["post-21572","post","type-post","status-publish","format-standard","hentry","category-communication-en"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-11 07:08:48","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/posts\/21572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/comments?post=21572"}],"version-history":[{"count":12,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/posts\/21572\/revisions"}],"predecessor-version":[{"id":28642,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/posts\/21572\/revisions\/28642"}],"wp:attachment":[{"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/media?parent=21572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/categories?post=21572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oceane.breizhgo.bzh\/en\/wp-json\/wp\/v2\/tags?post=21572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}